New #skis on the block #entrepreneurship #green


The ski season in the northern hemisphere is just around the corner. Even, some resorts in the US are open already and snow has fallen in the Alps, too.

For those looking for new gear, here are two upcoming brands.

Wagner Customs (which lets you build on order your specially-designed skis) and SkiLogikare among the newest brands that “indie” ski movement are making waves among a heaviliy consolidated ski industry. Utilizing the world´s finest components, Wagner develops its product in a factory entirely powered by wind and sun.

This trend has been going for some time already. Many of them have born as independent start-ups by professionals of the sport that have parted ways with their previous sponsors in order to start a new venture: Armada, Coreupt and Line, are among the many that are showing.

Photo courtesy of Skiing Magazine



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